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Kristiansand Music City - Key Elements, Effective Strategies, and Why it's Worth Pursuing

Music can play a powerful role in building a city’s brand, where a thriving music scene generates a wide array of benefits, from economic impacts to cultural development. Each city is different, but Kristiansand has the potential of becoming a music city, worthy of its name. The session starts off with a keynote presented by Daan Galen Hodges, an Associate Chair & Associate Professor at the university of Colorado. Following an insight of how Nashville became a music city, this panel, led by Jonas Bjälesjö and Daniel Nordgård will talk about the history of music in Hultsfred and Kristiansand, what are the key elements and effective strategies needed to become a music city? And we'll talk about why Kristiansand as a music city is worth pursuing.